We were hired to capture a set of product shots for ICON Nutrition, a Hull-based company catering to athletes, sports teams and individuals that want to train, compete and recover as efficiently as possible.

Two of our favourites were the chocolate hazelnut shake and the chocolate peanut butter and banana protein shake because… well… because they sound more like an indulgent dessert than an energy booster. By adding examples of ingredients and stylish visual elements (such as an awesome jam jar glass), each shot was expertly styled to create eye-catching social media photography.

Accompanied by a clear call to action on Facebook, Twitter and other social media channels, ICON Nutrition are getting a great response to these images. In fact, one of their Facebook fans commented that “it’s like giving you permission to have chocolate at breakfast,” which we couldn’t agree with more.

This may surprise you, but retention rate for visual information can reach 65% whilst text-based posts lag way behind at around 10%. Social media photography is the solution whatever your business, so get in touch and we’ll help you to secure the interest of your digital audience.